Working closely with schools all over Cornwall, Wilderness Play are all about getting children (and families) out and enjoying Cornwall's amazing environment. They teach kids to climb trees, set up ziplines and all sorts of other fun stuff as well as teaching important life skills such as basic first aid and navigation.
Together with founders Mat and Joel we set out to create a brand that encapsulated the fun and adventure experienced in their outdoor adventure days as well as having links to education and of course putting safety first!
We rolled-out the branding across a new website, social media, printed stationery and promotional flyers.
Launching at the Royal Cornwall Show 2017 they are already off to a flying start and really looking the part in their branded clothing and beautiful engraved wooden signage!
We needed a logo that appealed to kids and also to parents and teachers - as they’re the ones who book us! We needed something that had the ‘fun factor’ whilst still looking professional and well-established (despite being a new venture for us, we have many years of experience).
Design Room interpreted the brief brilliantly, totally got where we were coming from and we now have a brand that is versatile enough to grow with our business - and it looks great!
Joel Williams, Wilderness Play.